GMG is a worldwide prosperity organization retailing, dispersing and producing an arrangement of driving global and local brands across sport, regular merchandise, wellbeing and magnificence, properties, and coordinated factors areas. Its vision is to move individuals to win in manners that improve the world.
Brand Manager Job in Dubai, United Arab Emirates
GMG – Dubai, United Arab Emirates
- Job Location:- Dubai, United Arab Emirates
- Company:- GMG
- Education:- Relevant Degree Qualifications
- Nationality:- Any Nationality
- Gender:- Male / Female
- Number of Vacant Positions:- Not Mentioned
- Salary:- Negotiable
- Job Type:- Full-Time
- Job Categories:- Administration
About GMG
GMG is a worldwide prosperity organization retailing, dispersing and producing an arrangement of driving global and local brands across sport, regular merchandise, wellbeing and magnificence, properties, and coordinated factors areas. Its vision is to move individuals to win in manners that improve the world. GMG’s speculations range across five key verticals: GMG Sports, GMG Ordinary Merchandise, GMG Wellbeing and Excellence, GMG Properties, and GMG Operations. Under the possession and the executives of the Pastry specialist family, it has turned into a main worldwide organization, partnered with the world’s best and regarded brands in the prosperity area. Working across the Center East, North Africa, and Asia, GMG has brought in excess of 120 brands into its business sectors.
Job Title – Brand Manager Jobs in Dubai, United Arab Emirates
Responsibilities:
- Responsible for expanding GMG FMCG business. This includes launching new brand opportunities, growing brand performance and brand equity and share by activating distinctive consumer insights
- Accountable for knowing the brand’s consumer deeply in order to create engaging brand experiences
- Lead a brand’s consumer launch strategy, planning and oversees execution of an end to end launch strategy
- Defines a brand’s innovation and renovation strategy and delivers profitable long-term growth in collaboration with sales, operations, product development and finance
- Responsible for the brand’s annual plan consistent with the 3-year plan including alignment and articulation of brand’s strategies and tactics to deliver annual and long-term objectives.
Insights
- Develop a deep understanding of the demographics, psychographics, and behavioral drivers of the brand’s consumer
- Understand, validate and/or develop the consumer’s hidden universal truths to drive relevant communications and innovation
- Identify and understand what the brand stands for in the hearts and minds of consumers including brand identity, essence, vision, mission and core values to drive relevant communications and innovation.
- Identify and address knowledge gaps in consumer, brand, product, business and marketplace in order to build a learning plan Consumer Communication
- Develop a creative territory that brings the brand to life and enables effective consumer communication
- Identify optimal engagement strategy and campaign structure to reach consumers when and where they are most receptive
Consumer Communication
- Develop a creative territory that brings the brand to life and enables effective consumer communication
- Identify optimal engagement strategy and campaign structure to reach consumers when and where they are most receptive
Innovation & Renovation
- Within the context of the business strategy, identify the brand’s unique approach and the consumer benefits it delivers in order to define it’s the brand’s innovation strategy
- Explore and incorporate new approaches to brand innovation in the brand’s innovation strategy including new business models, distribution strategies, licensing agreements and strategic partnerships
- In collaboration with cross-functional and external experts, generate innovation ideas then select winning opportunities to pursue for brand innovation and renovation.
- Lead commercialization and build business plan for new product opportunities in collaboration with sales, operations, product development and finance.
Planning
- Develop and sell-in an annual plan to closely align the efforts of Marketing and Sales to generate optimal demand for the brand
- Use ongoing analysis and other methodologies/tactics to mobilize “real time” adaptations to brand plans
- Create the annual communications plan including recommended touchpoint plan activation/implementation plan, stewardship and measurement
- Support a 3-year consumer centric brand plan to drive and/or sustain long-term brand health including equity, awareness and engagement
Talent Management
- Leads by example to motivate and inspire direct reports and cross-functional teams supporting the brand to exceed high performance targets
- Actively communicate expectations and provide regular feedback against those expectations through a robust performance management process, working with each team member to evaluate performance, provide feedback and training.
- Work with direct reports to build appropriate development plans and coach team to ensure that the training activities achieve mutual, agreed upon objectives
- Participate in talent recruitment and selection to staff the organizations with the best people for current jobs, as well as future leadership, promoting workforce diversity
Educational requirements:
- Relevant Qualification
Experience requirements:
- Experience partnering with cross-functional teams and or agency partners is required
- Minimum of 5 years previous experience in marketing required.
- Experience leading marketing communication projects including digital and media strategies is required.
- Experience developing strategic plans, such as communication campaigns or commercialization strategies is
required - Experience leveraging data and trends to generate insights to understand consumer behavior is required
- Experience in Consumer Packaged Goods Industry (CPG) is preferred
- Strong work ethic and positive attitude
- Flexible to evolving responsibilities in a fast-growing company
Desired Skills:
- Good communication skills.
- Problem – solving skills.
- Decision – making ability.
- Commercial awareness.
- Ability to motivate others.
- Team working skills.
- Good knowledge of building methods and regulations.
Qualifications:
- Ability to work in a team environment with members of varying skill levels.
- Highly motivated.
- Learns quickly.
Benefits:
- Will be negotiated
Incentives:
- Will be negotiated
How to Apply for GMG?
If interested in this position, kindly click on the apply button and apply directly on the GMG company Website
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To apply for this job email your details to hr.my@gmg.com